PD:FC – A Football Concept Store Designed for the Culture
High‑street shopping has changed dramatically over the last decade, ceding ground to digital retail. Long before most brands embraced the online shift, Pro
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News
Football stories, historic moments and the latest developments from the game.
Don Julio 1942 Bottle Honors the FIFA World Cup 2026 with Golden Design and Star Power
The road to the next World Cup already feels electric. Football culture, fine spirits, and a shared love for iconic moments have converged in a new limited
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Reebok Adds Chelsea Defender Trevoh Chalobah and Reveals Sidewinder Boot Launch Colourway
Reebok continues to rebuild its presence in elite football with the signing of Chelsea defender Trevoh Chalobah. The announcement follows the recent additi
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Havaianas and Vini Jr. Unite to Celebrate Brazilian Culture
When two icons of Brazilian life come together, the result is a natural expression of joy, creativity, and confidence. Havaianas, the flip-flop brand that
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Nu Stadium: Inter Miami’s Permanent Home Opens in 2026 After Landmark Naming Deal
Inter Miami CF has officially named its long‑awaited permanent home, future‑proofing the club’s identity with a multiyear partnership that puts a digital f
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LALIGA Announces First‑Ever Retro Matchday: A League‑Wide Throwback Celebration
LALIGA has unveiled its first‑ever Retro Matchday, a coordinated campaign in which 38 clubs across Spain will honour the league’s history through throwback
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Pro:Direct Soccer Opens Second PD:FC Concept Store in Liverpool ONE, Solidifying North West Football Retail Dominance
Pro:Direct Soccer has opened its second PD:FC concept store in Liverpool ONE, following the launch of its flagship store in Manchester last month. This exp
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Reebok Returns to Football Boots with Dušan Vlahović as Global Ambassador
Reebok is making a full‑blooded return to football footwear, enlisting Juventus striker Dušan Vlahović as its new global ambassador. The brand also unveile
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LEGO Immortalises Messi, Ronaldo, Mbappé and Vinícius Jr. Ahead of the 2026 World Cup
LEGO has announced a new collection of sets celebrating four of football’s biggest stars: Lionel Messi, Cristiano Ronaldo, Kylian Mbappé and Vinícius Jr. L
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Nike TOMA Makes Its Atlanta Debut With a Night of High-Energy Football
Nike brought the TOMA experience to Atlanta for the first time, gathering top local talent and surprise guests for an unpolished, underground football show
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