Jameson Irish Whiskey x Lovers FC x The Goalposts League: A Three-Shirt Summer Collection
Jameson Irish Whiskey has reunited with Lovers FC and the inclusive football community The Goalposts League to release a three-kit collection timed for the
Jameson Irish Whiskey has reunited with Lovers FC and the inclusive football community The Goalposts League to release a three-kit collection timed for the summer ahead — a season set to be massive for women’s football both on and off the pitch.
Though best known for whiskey, Jameson continues to make its mark on football fashion. Following successful previous partnerships, the brand links back up with Lovers FC and The Goalposts League to deliver a set of dream jerseys before a summer of football begins. With the Women’s Euro fast approaching, the collection is designed to live and breathe the women’s game. It taps into football’s past, present, and the “what-could-have-been” moments that live free in fans’ minds.
A Tribute to Irish Football Heritage
One jersey pays tribute to Jameson’s Irish roots. Although the Girls in Green will not be at the Women’s Euro this summer, leaving them out was not an option for this collaboration. The design brings serious 00s nostalgia with a vintage T90-inspired silhouette, drenched in Jameson green with orange trimmings and subtle Celtic detailing woven into the fabric. It is enough to make anyone want to be Irish for the summer.
Honouring the 2005 German Women’s Euro Winners
The next jersey nods to football history by honouring the German side that lifted the 2005 Women’s Euro wearing what is believed to be one of the first ever jerseys tailored specifically for female players. Jameson reimagines those threads into a slick black long sleeve, spilling with Lovers FC energy, to look as sharp as the football that team played.
England’s Golden Generation Inspiration
The final of the three jerseys tips its hat to England’s golden generation — a team that made fans believe. It features a clean white canvas, a St George’s cross on the shoulders, and a floral rose watermark that whispers of past glories and future hopes.
Jameson x Lovers FC x The Goalposts League is the perfect way to get this summer of football started, building the hype before the main act arrives.
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