Nike National Team Kits 2020/21: Design Stories and Player Perspectives
In July 2020, Nike launched its “You Can’t Stop Us” campaign, a message that resonated even as gyms remained closed and stadiums stood empty. The brand use
In July 2020, Nike launched its “You Can’t Stop Us” campaign, a message that resonated even as gyms remained closed and stadiums stood empty. The brand used that moment to unveil the official jerseys for several national football teams, framing the kits as symbols of perseverance and unity. With future tournaments like EURO 2021 and the 2026 World Cup on the horizon, these designs continue to capture the identity and ambition of each nation.
US women’s national team captain Megan Rapinoe spoke about the broader context of the campaign: “We have all these people out on the streets, making their voices heard, and those voices are being listened to. I urge people to stay strong right now and not to give up. I believe it is everyone’s responsibility to advocate for change. The players may be back on the pitch, but we’re not going back to normal. We need to keep reimagining this world and making it better.”
Football remains a powerful force for connection and resilience, especially during uncertain times. The kits introduced in 2020 reflect that spirit.
National Team Jersey Highlights
Portugal
Portugal’s reigning European champions set out to defend their title with a kit that blends power and elegance. The traditional red and green palette is accented with gold, evoking a regal feel. A turn-down collar adds refinement, while patriotic red, green, and black trim appears on the collar and sleeves. The gold squad number complements the premium crest, and a golden Portuguese “P” is printed inside the jersey. Confidence and style define this look.
Netherlands
The lion, a long-standing Dutch symbol, takes center stage in Nike’s 2020 collection for the Netherlands. The home kit features an exclusive fabric that displays the face of a lion, representing pride, strength, and courage. A tonal orange color scheme keeps the design bold yet tasteful, with the lion’s outline making a clear statement. The kit helps both the men’s and women’s teams express their intent on the pitch.
England
England’s kit captures the unity of a modern team that represents everyone. Captain Harry Kane said: “This team is more united than ever. When we pull on the England jersey, all club rivalries are put aside. We are united in our goal to represent our fans everywhere. This collection captures that sense of togetherness that we hold so dear.”
France
World champions France prepare for battle with a jersey that echoes their 2018 triumph. A red stripe runs across the chest of the home kit, symbolizing brotherhood and linking back to the 1998 World Cup-winning side. Kylian Mbappé commented: “I think two years ago we united the country, just like in 1998. Now we’ll wear a red stripe on our jersey, just like them. That was a great team, which created a legacy. Now is the time to keep striving to be the best and create one of our own.”
Croatia
Croatia’s kit embodies the pride, passion, skill, and flair that define the team. Scott Munson, Vice President of Nike Football Apparel, explained: “Croatia is always a truly inspiring nation for Nike because of the power of its identity. The new 2020 home kit stays true to the heritage of Croatian football, whilst the away kit is another brilliant interpretation of Croatian design for players and fans.”
Finland
Finland’s jersey draws on the “sisu” mindset—extraordinary determination in the face of adversity—that helped the men’s team qualify for their first major tournament. The home kit is built around the national flag: a white base with a blue cross spanning the full length and width of the shirt.
Turkey
Turkish pride is front and center in the 2020 collection, which uses traditional colors and a bold design featuring an enlarged crescent and star. Scott Munson said: “We wanted to capture the incredible passion for football in Turkey with a special design, so we enlarged the crescent and star to make them the focal point of the kits.”
Norway
Norway’s spectacular landscapes inspire the kit’s raw beauty. The “Fire and Ice” theme links the home and away designs: the home kit burns without flames, while the away kit reflects the rugged terrain and glaciers of the Nordic region.
Poland
Poland’s kit pays homage to the national team’s golden era of the late 1970s and early 1980s, when the side finished third in the World Cup twice. The eagle returns to the center of the jersey, recreating the iconic look of that period.
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